Scan through social media and decide on the one that suits your purpose best. Go for one that will give you the maximum opportunity of establishing contacts and have a selection of people who ideally fall into your target category. Popular ones that have a wide range of people are generally the best bet.
Make your profile attractive and try to create a page that will generate interest. Always use presentable pictures and images to make your webpage look interesting and attractive. The most important thing, along with these, is the content. All this combined, you are sure to receive many visitors.
Contact others by visiting their profiles and add comments that will create camaraderie. Try to establish contacts with those who can be potential clients or partners and can help expand your business. Leaving comments is a very effective way of getting people to visit your site.
It is expected that the owners of the profiles you visit will come to view your profile as well. They may leave positive comments and more votes. This kind of networking will increase your popularity.
To hold the interest of visitors in your profile keep updating it, make it dynamic. Improving the contents of the page also helps in increasing your popularity.
Keep visiting and dropping comments and rating the profiles of other users. Increase your interaction with the users and once you have established a steady base, venture out to build a network of your own with involved individuals. Targeted social media helps in creating a network because you can find like-minded people there.